【題目】讀材料,回答下題。

華為作為中國出貨量最大的智能手機(jī)品牌廠商,近幾年一直將其旗艦級(jí)智能手機(jī)的首發(fā)選擇在海外市場。華為手機(jī)屬于華為消費(fèi)者業(yè)務(wù),是華為三大核心業(yè)務(wù)之一。華為消費(fèi)者業(yè)務(wù)在中國、美國、德國、瑞典、俄羅斯及印度等地設(shè)立了16個(gè)研發(fā)中心。

近年來,華為多個(gè)型號(hào)的手機(jī)總是選擇在歐洲首發(fā),然后在國內(nèi)發(fā)行,原因最可能是( )

①全球化戰(zhàn)略,歐洲發(fā)布有助于品牌建設(shè)②開拓國際市場③國內(nèi)消費(fèi)群體、車鴥(nèi)市場競爭太激烈

A.①②B.①③C.②④D.③④

【答案】A

【解析】

根據(jù)隨著全球化的快速推進(jìn),各個(gè)國家和企業(yè)之間的國家經(jīng)濟(jì)貿(mào)易聯(lián)系越發(fā)的緊密,進(jìn)行分析解答。

華為選擇在國外首發(fā)主要考慮的是市場因素,建設(shè)知名品牌,開拓國際市場,故①②正確;

華為手機(jī)選擇在歐洲首發(fā)與國內(nèi)市場競爭激烈并無太大關(guān)系,國內(nèi)消費(fèi)市場群體規(guī)模大,故③④項(xiàng)錯(cuò)誤。故選:A

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