The man who invented Coca-Cola was not a native Atlanta, but on the day of his funeral every drugstore in town shut up the shop in honor of him. He was John Styth Pemberton, born in 1833 in Knoxville, Georgia, eighty miles away. Pemberton was a chemist, sometimes known as Doctor, who, during the Civil War, became an officer and led a cavalry troop. He settled in Atlanta in 1869, and soon began making such patent medicines as Triplex Liver Pills and Globe of Flower Cough Syrup.
In 1885, he registered a trademark for something called French Wine Coca-Ideal Nerve and Tonic Stimulant. A few months later, he formed the Pemberton Chemical Company, and hired an accountant named Frank M. Robinson, who had not only a good head for figures, but, attached to it, so unique a nose that he could judge the ingredients of a batch of syrup merely by sniffing it.
In 1886 --- a year in which, as contemporary Coca-Cola officials like to point out, the English writer Conan Doyle made Sherlock Holmes known publicly and France found the truth about the Statue of Liberty --- Pemberton invented a syrup that he called Coca-Cola. It was a change of his French Wine Coca. He had taken out the wine and added a bit of caffeine, and, when the end product tasted awful, had thrown in some cola nut oil and a few other oils, mixing the mixture in a three-legged iron pot in his back yard and swishing it around with an oar.
He distributed it to soda fountains in used beer bottles, and Robinson, with his elegant account’s script, instantly designed a label, on which "Coca-Cola" was written in the style which is still employed. Pemberton looked upon his mixture less as a drink than as a headache cure.
One morning in 1886, a man suffering from a headache dragged himself into an Atlanta drugstore and asked for a bottle of Coca-Cola. According to usual practice, druggists should pour a teaspoonful of syrup into a glass of water, but at that time, the man on duty was too lazy to walk to the fresh-water tap. Instead, he mixed the syrup with some soda water, which was closer at hand. After drinking it, the suffering customer cheered up almost at once, and word quickly spread that the best Coca-Cola was a fizzy (冒泡泡的)one.
小題1:According to the passage, which of the following about Pemberton is wrong?
A.He was highly respected by Atlantans because of his great contribution. |
B.Medicines like Triplex Liver Pills and Globe of Flower Cough Syrup are his patent products. |
C.During the Civil War, he was an officer of a cavalry troop, a chemist and a doctor. |
D.Coca-Cola which is very popular now was invented by him. |
小題2:Why do contemporary Coca-Cola officials especially like to mention the year 1886?
A.Because Conan Doyle contributed to Pemberton’s Coca-Cola invention. |
B.Because France sent the Statue of Liberty to America and Pemberton loved it. |
C.Because they are still proud of Pemberton’s invention. |
D.Because Pemberton made more money for the company this year than in any other year. |
小題3:What does the passage tell us about Frank M. Robinson?
A.He helped his boss and began making patent medicines together with his boss in 1869. |
B.He had a special nose with an acute sense of smell and especially was good at drawing. |
C.When he found the end product tasted awful, he threw in some cola nut oil and other oils. |
D.He designed a label “Coca-Cola” for the Coca-Cola Company with his elegant handwriting. |
小題4:How did Pemberton change French Wine Coca formula to make it taste delicious?
A.He mixed it with several oils instead of water. |
B.He put some beer into the mixture. |
C.He added more coffee into the mixture than before. |
D.He added some cola nut oil and a few other oils. |
小題5:According to the passage, what was Coca-Cola intended for at first?
A.It was intended for the children as a soft drink. |
B.It was intended for a substitute for French Wine Coca |
C.It was intended for a cure for the common headache |
D.It was intended for the need of the war |