閱讀理解

Coca Cola’s secrets are saved！

　　Three people have been arrested for trying to sell Coca-Cola company secrets to PepsiCo, according to the US Department of Justice．

　　Two men of Georgia and one man of New York City have joined in the trick to sell the Coke secrets to opponent Pepsi for ＄1.5 million．In May, PepsiCo told Coca-Cola that it had received a letter from a person calling himself “Dirk” offering “very detailed and secret information” about Coke’s products for a fee, according to the DOJ press release．

　　The FBI got its secret men to look into the case, and over the course of the next month gave the men envelopes with money in exchange for Coke secrets．Ibrahim Dimson of New York and Edmund Duhaney and Joya Williams of Georgia were arrested in Atlanta on Wednesday without incident, and charged with unlawfully stealing and selling trade secrets．Williams was a Coca-Cola employee．

　　“Sadly, today’s arrests include a person within our company, ” said Coke CEO Neville Isdell in an email to employees．“While this failure of trust is difficult for all of us to accept, it stresses the responsibility we each have to watch out in protecting our trade secrets．” “Information is the lifeblood(生命線)of the company, ” Isdell continued．“As the health of our enterprise(事業(yè))continues to strengthen, our ideas and our competitive data carry increasing interest to those outside our business．”

　　A PepsiCo spokesman said that the company was pleased to be of help in the investigation(調(diào)查)．“We did what any responsible company would do, ” said the spokesman．“Competition can be fierce, but it must also be fair and legal．”

(1)

What do the words “a person” refer to in the fourth paragraph?

[　　]

A．

Ibrahim Dimson

B．

Edmund Duhaney

C．

Joya Williams

D．

Neville Isdell

(2)

What is the lesson of three men’s trying to sell Coca Cola’s company secrets?

[　　]

A．

The Coca-Cola company should strengthen the responsibility to protect trade secrets．

B．

The Coca-Cola company shouldn’t employ any new employees．

C．

The Coca-Cola company should fire some employees．

D．

The Coca-Cola company should give the employees a rise．

(3)

What is the most expensive possession for a company?

[　　]

A．

Information

B．

Equipment

C．

Products

D．

Fame

(4)

The relationship between PepsiCo and Coca-Cola is _________．

[　　]

A．

terrible

B．

not so good

C．

friendly

D．

uncertain

答案：1．C;2．A;3．A;4．C;
解析：

(1)

語境詞義判斷題，可用語境詞義推斷法來解。由原文第三節(jié)末句“Williams was a Coca-Cola employee”可以推出這里的a person指Joya Williams。

(2)

推理判斷題，可用邏輯推斷法來解。由原文第四節(jié)“While this failure of trust is difficult for all of us to accept, it stresses the responsibility we each have to watch out in protecting our trade secrets．”可以推出可口可樂公司應(yīng)加強(qiáng)保護(hù)貿(mào)易機(jī)密的責(zé)任。

(3)

細(xì)節(jié)判斷題，可用直接就題找文法來解。原文第四節(jié)“Information is the lifeblood(生命線)of the company, Isdell continued．”體現(xiàn)答案。

(4)

推理判斷題，可用邏輯推斷法來解。認(rèn)真閱讀分析原文可知，百事可樂公司把有人企圖向其出售可口可樂公司機(jī)密的信息透露可口可樂公司使其抓獲3個不法分子，由此可以推斷，兩家公司之間的關(guān)系是友好的。


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Coca Cola is an American icon – and sometimes seen as a symbol of the country’s economic right. But one of the world’s famous companies will play a different role during the 2008 Olympic Games: promoting Oriental (東方的) culture to the world.
The man who is in charge of the project couldn’t be more suited for the job. The American has lived in the country for about 15 years, speaks fluent Chinese, and considers Beijing his hometown. David Brooks, vice-president and general manager of the Olympics Project Group of Coca Cola China, who has lived in the country for more than a decade, said: "We are working very hard to create a lot of special different kinds of items that are very Oriental in character and have a strong Oriental identity. "There is a lot of curiosity around the world about the country and about Oriental culture. So, we think we also have a role and opportunity to show people so many things."
Coca Cola has launched its logo(標(biāo)識) with the Beijing Games, featuring kites and lucky clouds, traditional elements in the Oriental culture. Brooks considers it a good start. "We are doing a lot of similar programs, and in the next 570 days or so, as we count down to the Games, you will see more examples with strong Oriental spirit and identity."
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D．He is especially curious about oriental culture.
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A．Because it is a good chance to let the world understand Oriental culture.
B．Because there is a lot of curiosity around the world about China and Oriental culture.
C．Because it contains a lot of enormous business opportunities.
D．Because it will promote Oriental culture to the world.

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科目：高中英語 來源：遼寧省寬甸縣20092010學(xué)年度高一下學(xué)期期末聯(lián)考試卷（英語） 題型：閱讀理解

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Coca Cola is an American icon – and sometimes seen as a symbol of the country’s economic right. But one of the world’s famous companies will play a different role during the 2008 Olympic Games: promoting Oriental (東方的) culture to the world.

The man who is in charge of the project couldn’t be more suited for the job. The American has lived in the country for about 15 years, speaks fluent Chinese, and considers Beijing his hometown. David Brooks, vice-president and general manager of the Olympics Project Group of Coca Cola China, who has lived in the country for more than a decade, said: "We are working very hard to create a lot of special different kinds of items that are very Oriental in character and have a strong Oriental identity. "There is a lot of curiosity around the world about the country and about Oriental culture. So, we think we also have a role and opportunity to show people so many things."

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C．He has mastered at least two languages.

D．He is especially curious about oriental culture.

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A．Because it is a good chance to let the world understand Oriental culture.

B．Because there is a lot of curiosity around the world about China and Oriental culture.

C．Because it contains a lot of enormous business opportunities.

D．Because it will promote Oriental culture to the world.

 

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       A．He is vice – president and general manager of Coca Cola Corporation.

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       B．Because there is a lot of curiosity around the world about China and Oriental culture.

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